Head of Community, Web3 DePIN Ecosystem

Role Overview

The Head of Community will be responsible for establishing and nurturing various community segments, each with distinct needs and value propositions. You will lead community strategy, manage a global team of moderators, and create engagement programs to drive co-marketing campaigns and user retention. Additionally, you will serve as an advocate and spokesperson for Fluence within the Web3 and cloud communities, ensuring our brand, mission, and vision are accurately represented.

Key Responsibilities

Community Strategy Development & Execution

  • Develop and implement a comprehensive community strategy across multiple segments, including compute platform users, Web3 developers, token holders, and stakers.
  • Set measurable goals and OKRs for community engagement, growth, and retention, aligning with Fluence’s broader product and marketing objectives.
  • Design and oversee onboarding experiences and engagement journeys that are tailored to each community type.

Team Management & Global Moderation

  • Recruit, train, and lead a team of community managers and moderators across various time zones to provide round-the-clock support and engagement.
  • Define roles, responsibilities, and workflows for the moderation team to ensure consistent, high-quality interactions in all community channels.
  • Implement a framework for responding to user inquiries, handling conflict, and ensuring a safe and welcoming environment for all community members.

Community Engagement & Growth Initiatives

  • Plan and execute community campaigns, co-marketing initiatives, and events (online and offline) to foster engagement and drive community growth.
  • Develop tailored engagement activities, including AMAs, workshops, hackathons, and incentivized campaigns, to retain and expand the compute user base, developers, token holders, and stakers.
  • Partner with the product, marketing, and developer relations teams to ensure that community engagement efforts align with product updates, feature launches, and promotional campaigns.

Brand Representation & Thought Leadership

  • Serve as a representative of Fluence within Web3, DePIN, and decentralized cloud ecosystems, building relationships with key industry stakeholders, influencers, and potential partners.
  • Establish and maintain active participation in relevant online forums, social media groups, and industry events to enhance our brand’s visibility and credibility.
  • Advocate for community needs within the organization, providing feedback from users to inform product development and improvements.

Product Understanding & Ecosystem Expertise

  • Develop a deep understanding of Fluence’s DePIN product, its technical features, and its place within the broader Web3 and decentralized infrastructure landscape.
  • Regularly update communities on key product developments, protocol upgrades, and other ecosystem news to keep them engaged and informed.
  • Monitor community sentiment and industry trends to ensure Fluence remains responsive to changing needs and preferences across its diverse user segments.

Qualifications

  • Bachelor’s degree in Marketing, Communications, Business, or a related field; advanced degree a plus.
  • 5+ years of experience in community management, marketing, or similar roles within Web3, blockchain, or tech-driven environments.
  • Strong knowledge of the Web3 ecosystem, with experience engaging developer communities, token holders, and decentralized infrastructure enthusiasts.
  • Proven experience building and scaling community programs that drive engagement, user retention, and growth.
  • Demonstrated success managing global teams and establishing workflows that support active, 24/7 community engagement.
  • Excellent communication skills, with the ability to engage both technical and non-technical audiences.
  • Passion for decentralized technology and a solid understanding of DePIN, cloud computing, and Web3 concepts.
  • Proficiency with community management tools and social platforms, including Discord, Telegram, Twitter, and community analytics tools.

Preferred Skills

  • Experience in DePIN or cloud infrastructure projects.
  • Strong network within the Web3, blockchain, or developer ecosystem.
  • Ability to analyze community data to inform strategy and improve engagement metrics.

Why join us

  • Opportunity to be at the forefront of web3 innovation and shape the future of decentralized computing.
  • Work with a passionate and talented team in a collaborative and remote-friendly environment.
  • Competitive compensation and token options.
  • Remote-first, work from home or use a co-working space of your choice.
  • Friendly startup environment: no bureaucracy or time tracking.
  • We will provide you with anything you need to learn, grow, and be more productive.

Location: Remote

Commitment: Full-time

About Fluence Labs

At Fluence Labs, we are working on new decentralized network protocols to make the internet more open and secure. We believe that open source and open protocols enable better technology for the future of humanity.

Fluence Labs is a distributed team of engineers residing across the US, Asia, and Europe. Our culture is remote-first, self-managed, and we value transparent decision making and an open source ethos.

Our primary project is Fluence, a decentralized serverless platform & computing marketplace powered by blockchain economics. Fluence is a global, permissionless, scalable, and secure alternative to centralized cloud computing platforms. Using Fluence, developers build and deploy applications to a network of compute providers, who compete on price and performance and, to be paid and earn rewards, they constantly prove that they are serving applications.

We are looking for new great additions to the Fluence Labs core team. We would like to speak to people who are interested in decentralized technology, empathetic, humble, passionate about their work, and strive for excellence. We expect that candidates are experts in their field, keep up to date with recent developments, and are excellent communicators, both in oral and written form.

Benefits:

  • Competitive compensation and equity options
  • Remote-first, work from home or use a co-working space of your choice
  • Friendly startup environment: no bureaucracy or time tracking
  • We will provide you with anything you need to learn, grow, and be more productive